These days, using a mobile app for your sales and marketing team is no longer optional – mobile technology has become a necessary tool. There are many benefits to making your sales and marketing team use a mobile app for their efforts. Here are just a few.
Reduced Paper Processes
A benefit to using sales and marketing apps is reduced paper processes. When your company reduces the usage of print materials in favor of mobile technology, it results in faster processes and reduced costs.
Printing materials and data can eat up a lot of your budget and is nearly impossible to change at the last minute. Your company would have to do new print runs to account for changes and updates to your products and services, marketing campaigns, or company branding. On the other hand, mobile apps are easily updateable in real time. You simply have to click or tap on a few buttons and your changes are saved. Your clients can quickly and easily see the changes on their own devices without delay.
In addition, when you reduce your use of print materials, you help the environment. Going green in this way can paint your company as progressive and in on the latest trends. It also saves money in the long term.
You can easily gain interest and prove your worth to a prospective client with a good sales and marketing app. These apps usually organize your information into highly visual materials that are easy to find and present. A good app will also allow you to instantly send data and sales materials to your clients. This lets your clients have all the necessary data available to them so that they don’t waste time searching for information.
Traditionally, sales and marketing material is printed on paper, which makes transporting them a hassle. The paper is bulky and pieces of it can get lost. With sales and marketing apps, this problem is gone. You will be able to share materials at anytime, anywhere. A native app that has content caching for offline content can even allow you to show important information without needing Wi-Fi or cellular reception. Being able to quickly access and share media like PDFs, videos, documents, and more in just one mobile app can give your company a marked advantage in dealing with potential and existing clients.
A good sales and marketing app can help your employees look more professional as they make presentations to your clients. They’ll be able to bring up all relevant sales and marketing materials they need for their presentation with a touch of a button. Having all the needed information at their fingertips enables your employees to make a strong pitch and create an even stronger connection with a client. With a good mobile app, there’ll be no more looking through stacks upon stacks of paper for that one relevant piece of data.
Having a mobile app can help your team do their presentations, make their lives easier and keep their data organized.